You leave a lot of voicemails for your prospects. Want to get a lot more callbacks?
Try using basic psychology.
At our February gathering of Business Wise Insiders (our monthly networking and B2B brainstorming session in Atlanta, Charlotte, and Dallas-Fort Worth), we discussed the 6 psychological principles of persuasion from Robert Cialdini’s famous book, Influence...
...including an idea for how to use one of these principles to generate more callbacks. Here’s how it works:
It’s another new year in sales, which means it’s out with the old… and in with the new.
Here at BWise, the “new” is represented by our newest Wise Guy, my 4-month old grandson Milo! (See the picture above—he’s smart, adorable, and the principal reason for the recent inactivity here on the Wise Guys Blog…)
In honor of our new arrival--and of the new approach every sales pro takes to his or her job in a brand new year—here’s a new twist on an old sales rule that will have you setting more appointments and closing more deals in 2016...