The “Challenger” Approach to Setting More Appointments [SLIDESHOW]

What’s the first rule of new business development?

To land more clients, you need to set more appointments.

You're looking for the quickest path to a "yes," but almost always, your prospect offers resistance rather than acceptance.

To learn how to break down that resistance, check out the slideshow from our February session of Business Wise Insiders (our monthly mini-biz dev clinic in Atlanta, Charlotte, and Dallas-Fort Worth). You’ll learn:

  • How to effectively convince your prospect about the benefits of meeting with you
  • Questions you can ask on the phone to push your prospect to think differently about their problems
  • Why challenging your prospects to discuss their challenges and priorities leads to more appointments and more long-term clients

Check it out!